Sunday, 30 October 2011
Sunday, 16 October 2011
How Captions Change The Appearance of Images
Teenager Abusing Illegal Drugs
Here is an image of my friend, when people read this Critical caption they see a young person under the influence of an illegal substance. If this were in a national newspaper people would assume that some, if not all teenagers are using these kinds of drugs and it also creates a negative view towards the young people of this country. This anchors the readers opinion with the view that all teenagers are taking drugs and that this generation of teenagers are out of control and needs to be reprimanded.
Caption:
Local Youth Promotes World Peace
This is the same image but with a Sympathetic caption, when readers see this caption they feel far less negative about the young population and the image helps to anchor the view that the majority of teenagers are mature and are well informed on global issues. The fact that he is laying on the grass gives the image a more "Green" feel, and showing the peace sign also gives more strength to the caption of "World Peace". This image and caption has a far more positive effect on the opinion of the reader towards teenagers in this country.
By giving each image a completely different caption, the feeling of the audience towards the person in the picture changes drastically. This also demonstrates how just a few words can anchor the readers opinion on a specific subject in a way that the newspaper prefers, thus engraining the newspapers way of thinking into whoever reads their articles. Which then guides the readers into preferred reading, decreasing the sales of their chosen newspapers competitors.
Monday, 10 October 2011
Right wing & Left wing Headlines
Right wing & Left wing ideologies
Right Wing
The Sun is considered to be a centre/right wing newspaper. This is visible from this headline as it attempts to portray Rupert Murdoch, who's company News Corp owns The Sun, as a humble man who will accept whatever punishment is handed to him. When it is more likely that he was just sorry that he was caught. Also the image displayed shows and old, frail man as well as his age, which will help to sway the readers view in favour of Murdoch.
Left Wing
This article by the centre/left paper the Daily Mirror shows a cartoon of Rupert Murdoch and how much his shares have fallen since that phone hacking scandal came to light. This front page headline mocks Murdoch's losses and compares him to Homer Simpson, the image also shows a graph of Murdoch's shares literally going down the toilet. This type of headline is in keeping with the Daily Mirrors political alignment and also appeals to their main audience of Labour supporters, and working class citizens.
"Right wing" and "Left wing"views, are political ideologies which are given these labels depending on their position on policies such as taxes, immigration and benefits. In this country the Labour party represents the Left wing, meaning their policies favour the working class and social equality, they also favour social change and higher taxes. Representing the Right wing is the Conservative party or "Tories" who favour an exclusive society and have quite xenophobic views on immigration, they also favour a capitalist state and less state involvement.
Right Wing
The Sun is considered to be a centre/right wing newspaper. This is visible from this headline as it attempts to portray Rupert Murdoch, who's company News Corp owns The Sun, as a humble man who will accept whatever punishment is handed to him. When it is more likely that he was just sorry that he was caught. Also the image displayed shows and old, frail man as well as his age, which will help to sway the readers view in favour of Murdoch.
Left WingThis article by the centre/left paper the Daily Mirror shows a cartoon of Rupert Murdoch and how much his shares have fallen since that phone hacking scandal came to light. This front page headline mocks Murdoch's losses and compares him to Homer Simpson, the image also shows a graph of Murdoch's shares literally going down the toilet. This type of headline is in keeping with the Daily Mirrors political alignment and also appeals to their main audience of Labour supporters, and working class citizens.
What is Phone Hacking?
Phone hacking
One of the biggest stories this summer has been the phone hacking scandal. It has been exposed that the News of the World and others have been hacking into the voicemails of celebrities, government officials, criminal suspects and military personnel gain more information and get an advantage over competing newspapers on the big stories going on at the time. There have also been allegations that police officers and other officials have collaborated with reporters in return for bribes.
Phone Hacking is when an individual gains access to someone else's voicemail without their knowledge and listens to that person's messages. All modern mobile phones come with a default 4 digit Pin to access their voicemail and phone companies expect the owners to change the Pin but many people don't. This made it relatively easy for the journalists to get access as they would simply phone a number, see if the owner picked up, if not they would then wait for the voicemail message then press either the star or hash keys, enter the default Pin and they would then have access to all of the owners messages. Most of the default Pins are available on the internet and even if the Pins have been changed the suggested alternatives such as birthdays are also easy to acquire.
The newspaper industry is very competitive and so any advantage that a company can get over its rivals is greatly prized. This means that reporters and editors are willing to take large risks in order to get more information on a story than other papers. This system is not helped by the public who will spend more money, more frequently to get more information on the big stories which in turn encourages the newspapers to take these risks in order to make a larger profit. One of the main culprits exposed over the summer was News of the World who were best known for exposing celebrities and public figures secrets by hiring private investigators to get evidence that could be published that weekend. Phone hacking became a popular method of getting evidence in the newspaper industry as reporters could get highly sensitive information whilst sitting at their desks or even at home.
News of the World was first suspected of phone hacking in 2005 when reporters Mulclaire and Goodman were jailed for hacking into the voicemail of Prince William. Since then there have been other allegations by competing newspapers such as The Guardian who accused the NoW of hacking approximately 3,000 other phones. Since these allegations came to light the newspaper industry has seen major effects, celebrities are now even more weary about who they talk to and what they talk about while on the phone. Also as not only celebrities were hacked but families of deceased military personnel and victims of crime sales of Rupert Murdoch's papers fell drastically, with The Sun reportedly having lost 250,000 readers and The Times 30,000.
Since the the start of the investigation police have discovered that NoW hacked approximately 4,000 phones in total some of the victims of the NoW phone hacking were Sienna Miller, Elle Macpherson, Hugh Grant, Boris Johnson, Andy Gray and Steve Coogan. Families of the July 7th bombing victims were also hacked, it has come to light from the inquiry that this took place in the same week as the attack.
At the centre of the inquiry is News Corp, as Rupert Murdoch the CEO, also owns the NoW as well as many other papers, television channels and radio stations. Much of the attention has been aimed at Murdoch as to how the phone hacking was able to go on in his company and without him knowing. This has had an effect on News Corp's reputation as a global company. Murdoch has been under some pressure from the UK government for more cooperation in the inquiry and if more evidence were to arise his already damaged reputation would take another destructive blow.
Andy Coulson was an editor with the NoW until 2007 and is one of the main suspects in the phone hacking investigation. In 2010 the New York Times published an article in which it stated that "Andy hired the investigators himself" Andy quickly denied this and other claims. More evidence has been brought forth that implicates him further, where Channel 4 Dispatches made an allegation that Coulson actually listened to some of the hacked voicemails himself. He was arrested on the 8th July and bailed but to stand in trial with Brooks in October. Rebekah Brooks is another former editor for the NoW who resigned following pressure from politicians on the 15th of July. Murdoch stood by his 22 year long employee during the investigation and when the former editor admitted that she knew about the hacking of Milly Dowler's phone.
One of the biggest stories this summer has been the phone hacking scandal. It has been exposed that the News of the World and others have been hacking into the voicemails of celebrities, government officials, criminal suspects and military personnel gain more information and get an advantage over competing newspapers on the big stories going on at the time. There have also been allegations that police officers and other officials have collaborated with reporters in return for bribes.
The newspaper industry is very competitive and so any advantage that a company can get over its rivals is greatly prized. This means that reporters and editors are willing to take large risks in order to get more information on a story than other papers. This system is not helped by the public who will spend more money, more frequently to get more information on the big stories which in turn encourages the newspapers to take these risks in order to make a larger profit. One of the main culprits exposed over the summer was News of the World who were best known for exposing celebrities and public figures secrets by hiring private investigators to get evidence that could be published that weekend. Phone hacking became a popular method of getting evidence in the newspaper industry as reporters could get highly sensitive information whilst sitting at their desks or even at home.
Since the the start of the investigation police have discovered that NoW hacked approximately 4,000 phones in total some of the victims of the NoW phone hacking were Sienna Miller, Elle Macpherson, Hugh Grant, Boris Johnson, Andy Gray and Steve Coogan. Families of the July 7th bombing victims were also hacked, it has come to light from the inquiry that this took place in the same week as the attack.
At the centre of the inquiry is News Corp, as Rupert Murdoch the CEO, also owns the NoW as well as many other papers, television channels and radio stations. Much of the attention has been aimed at Murdoch as to how the phone hacking was able to go on in his company and without him knowing. This has had an effect on News Corp's reputation as a global company. Murdoch has been under some pressure from the UK government for more cooperation in the inquiry and if more evidence were to arise his already damaged reputation would take another destructive blow.
Andy Coulson was an editor with the NoW until 2007 and is one of the main suspects in the phone hacking investigation. In 2010 the New York Times published an article in which it stated that "Andy hired the investigators himself" Andy quickly denied this and other claims. More evidence has been brought forth that implicates him further, where Channel 4 Dispatches made an allegation that Coulson actually listened to some of the hacked voicemails himself. He was arrested on the 8th July and bailed but to stand in trial with Brooks in October. Rebekah Brooks is another former editor for the NoW who resigned following pressure from politicians on the 15th of July. Murdoch stood by his 22 year long employee during the investigation and when the former editor admitted that she knew about the hacking of Milly Dowler's phone.
Friday, 7 October 2011
Sunday, 2 October 2011
Evaluation
For our project we had to produce a continuity video using shots from different angles, two people having a conversation and a person walking through a door. For our project Raees and I chose to have a person rushing to get their homework finished before the start of lesson.
To ensure that we kept to the rule of thirds we tried to keep Akshay's eyes on the top line when he was running through the school and during his conversation, there were some problems with this when trying to put the different shots together. Also there were some issues in trying to keep to the 180 degree rule, because we didn't film each shot from different angles it was hard, using the footage we had, to keep to the 180 degree rule.
One of the problems that I encountered whilst editing was that we hadn't filmed as much footage as we needed, to be able to match the shots of Akshay running through the door. If I were to go back and do this again I would repeat both shots from more angles and keep the camera recording after the shot had finished to make editing the shots easier.
Another thing that I would change if would be to record some sound of the playground at break, so when Akshay runs across the playground the shot isn't so quiet making it more realistic. I would also have taken some more shots from a variety of different angles to help give the video more fluidity which would also help with the continuity of the piece.
Overall I think that there are many different aspects for me to improve on, the main areas being editing, where I would improve on the transitions that I use, and filming where I would film every shot from different angles making editing easier.
Another thing that I would change if would be to record some sound of the playground at break, so when Akshay runs across the playground the shot isn't so quiet making it more realistic. I would also have taken some more shots from a variety of different angles to help give the video more fluidity which would also help with the continuity of the piece.
Overall I think that there are many different aspects for me to improve on, the main areas being editing, where I would improve on the transitions that I use, and filming where I would film every shot from different angles making editing easier.
Unit 2 - conventions of a corporate video
Corporate Videos
A corporate video convey what the company or organisation is about in a realativly short film. The video should include some history of the organisation aswell as information on what the organisation is about andwhat it does. Slogans and logos help the audience to remember the company as they are short and simple.
I think that this is an example of a good corporate video as the comedy element grabs the attention of the audience whilst still conveying the necessary information on the organisation. The lack of backing music puts enphasis on what the person is saying also adding to the comedic feel of the video. They show pictures on the screen in the background to display images of the companies history whilst talking about how the company is moving forward into the 21st century.
I think that this is a bad example of a corporate video as although it does give information on the company, it doesn't keep the audiences interest well. This means that the audience will find the video boring after a sort time and not watch the video to the end, which then makes the rest of the video pointless. Also because the video tries to cover all aspects of the company it is quite long, whereas if there were several shorter videos the audience would pay more attention.
A corporate video convey what the company or organisation is about in a realativly short film. The video should include some history of the organisation aswell as information on what the organisation is about andwhat it does. Slogans and logos help the audience to remember the company as they are short and simple.
I think that this is an example of a good corporate video as the comedy element grabs the attention of the audience whilst still conveying the necessary information on the organisation. The lack of backing music puts enphasis on what the person is saying also adding to the comedic feel of the video. They show pictures on the screen in the background to display images of the companies history whilst talking about how the company is moving forward into the 21st century.
I think that this is a bad example of a corporate video as although it does give information on the company, it doesn't keep the audiences interest well. This means that the audience will find the video boring after a sort time and not watch the video to the end, which then makes the rest of the video pointless. Also because the video tries to cover all aspects of the company it is quite long, whereas if there were several shorter videos the audience would pay more attention.
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